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  3. Vol. 12 No. 4 (2023)

Vol. 12 No. 4 (2023)

Published: 2023-08-07

Scholarly Articles

  • Textile Designs Inspired by Decorative Elements of Saudi Traditional Textiles with Modern and Color Options Suitable for Tourist Resorts

    Sitah Mohammed Almutairi
    • PDF
  • Thermal Comfort Properties Of A Bi-Layer Knitted Fabric Structure For Football Sportswear

    Alemu Aduna Demissie
    • PDF

Peer Reviewed Article

  • Influence of Functional Finishes and Polyester Type on Comfort Properties of Active Sportswear

    Ramratan Guru, Awadhesh Kumar Choudhary, B.R. Ambedkar
    • PDF
  • Identification of Factors Affecting Brand Loyalty of College Going Students Towards Fast Fashion Brand Zara: A Customer-based Brand Equity Analysis

    Sakshi Nigam, Neetu Singh
    • PDF
  • Psychographic Characteristics Linking Apparel & Lifestyle Pop-up Stores to Brand Experience and WOM Intentions of Generation Z Consumers

    Neetu Singh
    • PDF
  • Quality Management and Customer Satisfaction in SMEs in the Textile Industry

    Anwar Yarin, Alexander Pozo, Santiago Patricio, Jorge Prado, Fabrizio Del Carpio, Beatriz Surichaqui
    • PDF

Information

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Language

  • English

For older JTATM articles not available in the current archives, please contact Robert Cooper for more information. 

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